At first sight it may seem that performance marketing is just one of many arms of marketing. But it is actually the other way around. It is a broad area covering performance marketing as well as a number of other disciplines.
Every campaign has a goal that we want to meet and surpass. We set conversion goals and KPIs that help us to evaluate the campaign success. In addition, they define the campaign strategy.
We work as a team
The strategy and campaign setup will be done by an experienced marketing guru, the graphic design will be fine-tuned by a creative graphic designer, the texts will be polished up by the copywriter under the eagle eye of the editor. Before going live everything is seen by several pairs of eyes.
We love data
Thanks to our exact and analytical nature we are obsessed with data, precise metrics and diagrams, we love to dive into them and look for connections. The resulting conclusions are reflected in future campaigns. This is to make your marketing even more successful.
We improve the performance of campaigns
For us it does not end with the campaign. We propose further marketing activities to support and improve the performance campaign. For example, we link it with the social media communication or increase visibility through good content marketing.
Why is performance marketing important
Performance marketing comes from the digital environment where everything is extremely rapid. Thanks to this campaigns can be launched really fast and their effects can be monitored practically in real time.
Performance marketing has optimisation in its DNA. We optimise websites, campaigns and, last but not least, the targeting in order to reach exactly the customers you want.
Every client is different. Performance marketing will help you to divide your customers in segments and address each segment in a specific way. Aim accurately.
It convinces the undecided
Remarketing is a branch of performance marketing that gives you a unique opportunity to address the hestitating and undecided customers. Agan and again. Until they finally decide.
We want to get to know you at all costs. It is an intense meeting taking several hours. You tell your story and we listen attentively and write everything down. Then we define your goals together, analyse your business and propose what to do next.
Benefit for you
We find out right from the start if the chemistry between us works. It is absolutely vital.
We assess whether a presentation on the social media is just the job for you.
We get to know your company, how it runs and thinks. The same goes for your competitors and customers.
Once we have agreed everything we will prepare a strategy for the whole year, break it down to monthly plans and start creating. We shoot, take pictures and write. We get the most of any topic.
Benefit for you
The plan will go hand in hand with your other activities.
We take care of shooting, photos and copywriting. You will know exactly what will be communicated and when.
We will take care of everything. All you will have to do is greenlight the posts.
We communicate with your fans, we are always on our toes and online for you. We create, write, publish and build the community around your brand with you. Every month we send reports to our clients with an evaluation of our joint effort.
Benefit for you
You will be always updated about how the communication on social media is doing.
We can quickly evaluate what works and what should be ditched.
You will be a part of the process and everyday communication. If this is what you want.
Why do it with Justmighty
We are your partners
We are aware that the success of Justmighty depends on our clients' success and vice versa. This is why we give you ideas about how to move on with your project.
We are strategic thinkers
Projects without a plan have no chance of succeeding. We are aware of this and this is why we think strategically. Everything is driven by the goals.
We enjoy our work
We never stop working on ourselves and developing. We enjoy our work and believe that it tells. See for yourself.
Hanka je náborářka, pečovatelka, diplomatka, psycholožka a kočičí máma v jednom – zkrátka člověk na svém místě. Bez ní by se to v Justmighty neobešlo. Stará se o výběrová řízení, onboarding nových kolegů, se stávajícím týmem dělá one-to-one pohovory, stínuje různé pozice a v neposlední řadě organizuje teambuildingy.
Zvažujete zaměstnat člověka na správu sociálních sítí inhouse, nebo je efektivnější poptat specializovanou agenturu? A co freelancer? Respektive stačí, když na to „dohlídne mladej“? Vždyť ten je na Facebooku a Instagramu taky. Pojďme se společně podívat na výhody i nevýhody těchto tří forem spolupráce.
Jak má vaše značka vystupovat, kým je a kam směřuje? V předchozím článku jsme si vysvětlili, proč jsou marketingové archetypy důležité a co všechno je zapotřebí při jejich správném určování zohlednit. Tentokrát se podíváme na 12 konkrétních archetypů, jak je popsala Carol S. Pearson. Jaká je hlavní touha Neviňátka, dar…